They rebranded UKIP as ‘Brexit Party’ and still lost out to Remain.

Mike Galsworthy analysis on the European Elections and why the Brexit Party is far from being the big winner they claim to be.

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Mike’s analysis: The Brexit Party made almost zero gain over UKIP and the assorted pro-Brexit minor parties of 2014 (do you remember them?). They just re-bundled those old groups with a single veneer of snazzy new paint – but lost out to the Remain parties.

Watch Mike Galsworthy explain:

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[This piece was originally published on Twitter and Periscope. | The author speaks in a personal capacity.]

(Cover: Screenshot of Mike Galsworthy/Periscope.)